Chocolate - the word comes from the Aztec chocolatl

Close your eyes and think of chocolate. What does it mean to you? What do you think of?

Quickly jot down the words that come into your mind when you think of chocolate. Now use a dictionary and a thesaurus to add more words and phrases to your list. Make sure you know the meaning of all the words.

Makers of chocolate have to describe their chocolates in ways that will appeal to the people who buy them. If the descriptions make the chocolates seem special people will want to buy them - and spend a lot of money on them.

Will the words you've chosen persuade people to buy chocolate? Ask a partner to check over your words. Cross out any that don't seem positive.